In this episode, Michael Waitze speaks to Daniel Roney, CEO of Detekt Design, a product development company helping people to create successful products through innovation. Detekt has grown into a company leading the industry in development planning and commercial integration, disrupting the marketing and allowing new players or seasoned businesses achieve market success.
Growing up as a sheep farmer in Australia, Daniel had a no-limit attitude and mindset ingrained into him from young. Without a barrier restricting what could be achieved, Daniel grew to embrace aiming high and beyond.
As a young kid, Daniel loved art and mathematics, and tried to figure out how to put these two favourites together. He initially felt troubled given the vast differences between these two field, even weirded out with how different his classmates were in math as compared to art. Stumbling across product design, he realised this could be the turning point for him.
Making his first forage into starting a new business at 23, Daniel then moved to China, his first pit-stop before venturing out to other parts of South-east Asia at 26. Not all was well, during his time in China, he had to handle the sudden disappearance of a business partner. He contemplated between just going home after losing his minor investment, or to push on and continue. With the support of his wife, they push through and continue to build their business with what they had and knew, all while being in a foreign land far from home.
Now, Detekt has its main headquarters in Hong Kong, with manufacturing and supplies from Shenzhen, China. As for Thailand, Daniel shares about how it has become the heart and soul of the business. With the product design, technology, and mechanical engineering team stationed in Thailand, it is the epicentre for design and innovation for Detekt’s clients across the globe.
Recounting why he chose Thailand as the perfect ground for the innovation centre, he felt that the locals had a global perspective and outlook, all while the technology in the country was rapidly advancing and modernising. Today, the initial investment has paid off, with an amazing team with greatly diverse abilities, and top-notch technologies that they can tap on.
Listen in to this episode of the Thailand GameChanger to learn more about how Detekt Design has overcome momentous challenges to build what Detekt is today, and find out how Detekt is furthering innovation in product design.
This episode’s audio was expertly edited and this episode’s summary was written by Yong Yun Jing.